Welcome to Pennypacker & Associates
We’ll work with you to make sure that your writing is correct, clear, concise, coherent, consistent, captivating, and compelling.
We specialize in business, technology, marketing, or other nonfiction writing. So, whether you need help in developing your ideas or just want to create work that’s well-written, professionally edited, and will inform, engage, and persuade your readers, we can help.
We Work With All Kinds of Clients
We offer editing services for authors, publishers, marketers, business leaders, association executives, academics . . .
Editing Services for all types of writing
We can help you with most types of writing, including nonfiction books, magazine articles, white papers, newsletters, business reports, technical papers, brochures, marketing copy, press releases, website copy . . .
ARTICLES
Think Better: Ten Books to Help You
“No problem can withstand the assault of sustained thinking.” — Voltaire | It may be obvious, but I’ll say it anyway: One of the first things you need to do to write well is to think. Now most of us think on occasion, but for you to create exceptional work, you have to do a fair
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Writing Marketing Content: It’s All About Your Audience
I was talking to a small gathering of marketers the other morning and I got carried away and started ranting about poorly written content (I’m known to do that, probably too often). What I said was that even though there are thousands of great blog posts and articles providing good advice on marketing communications, I
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Righting Writing Wrongs
The following 10 errors in grammar and style bug me. When I’m reading content written by a professional and come across one of these, I stop reading. And I wonder why a “professional” is making this kind of mistake. I’ll continue to read, usually, but I’m now questioning the credibility of the author. There’s no
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